Super Bowl Ads

February 2, 2015 – The Super Bowl has brought us another round of interesting commercials.  Once again, USA Today’s Ad Meter has all 61 commercials. A group of over 7000 voted on this year’s batch of ads. (Here’s a look at the Ad meter site by USA Today – http://admeter.usatoday.com/)

USA Today listed their winners and  losers from the Super Bowl ads. Read the articles and answer the following questions:

1. What was your favorite Super Bowl commercial?  Why? (If you did not watch the Super Bowl the ads are available here http://admeter.usatoday.com/results/2015.

2. What was you least favorite commercial? Explain your answer.

3.  One of the articles states that Super Bowl 2015 might have been the “Dad” Super Bowl. or “Dadvertising.”  What did you think about that approach?  Was it effective?

4. What do you believe makes an effective commercial? Explain your answer.

About the Author

Scott Webb
AV Production Teacher - Walker Valley High School - Cleveland, Tennessee. Host of the WV SportsZone and The Finish Line on Talk 101.3 The Buzz. Scott is married to Jessica, a 3rd Grade teacher at Charleston Elementary, and has two kids: Megan and Tyler (both WVHS graduates). Contact Scott via email - swebb@bradleyschools.org

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